Bob Haarmans  
Sr. Art Director / Creative Lead 


Rabo RegenboogRekening


Being a parent for the first time isn’t always easy when it comes down to getting things done. The list of things to do and arrange for your child looks endless sometimes. So it’s nice to know that closing a savings account for your newborn is easy and quick to do. That’s at least one less thing to worry about...



Short on Social




 

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Agency: DDB Amsterdam
Director: Sjors Baarveld 



Rabo Beheerd Beleggen


Rabobank has a pretty old and loyal customer group. Therfore they want to shift to a younger new audience and extend customers within age 18-30 (Gen-Z).
We found that Gen-Z loves their Summer Berry Panna Cotta Frappucinos and Poké Bowls on regular base and they’re spending quite some money on these luxurious treats.
So what if you would skip those treats a bit more and let Rabobank invest that money for you? You might actually be able to pay for your own place sooner than you think becasue you’ll have more ‘own money’ to invest or go on that trip around the world.


Online film (15”)

 
Socials

  

TikToks

  
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Agency: DDB Amsterdam
Director: Sjors Baarveld



Rabo Zakelijk Financieren

We made a fun campaign for Rabo Business Lending where we ate a lot of cookies on set all day and had to pick up lots of post-its...

Online film (15”)



Socials

 

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Agency: DDB Amsterdam
Director: Gijs Veerhoek



Rabo Lease 

 
Rabo Lease is the green financial lease product of Rabobank. Companies and business owners can lease almost any electric vehicle for their company and have ownership on it. With all the strict rules on Diesel vehicles being blocked from city centres for many this is a step they must take to secure their more green future.

Film (20”)



DOOH & Social videos
  
   


Photography


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Agency: 180 Amsterdam
Director: Chaka (Mr. Frank)
Photographer: Stijn Hoekstra



Rabo Brandstories 


As part of the Rabo brandstories series we developed a content serie about a ‘financially healthier life.  How do people deal with savings, unexpected expenses etc. We made a total of 8 episodes.

Film (60”)



Film (15”)