Bob Haarmans  
Sr. Art Director / Creative Lead 



‘Crowdsurf’ For the launch of the Peperami Roll in the UK we made a TVC that epically revealed the Animal! Thanks to the super talented guys Pierre&Bertrand at Not To Scale Amsterdam for making this look awesome! http://nottoscale.tv and thank you Audentity for making this sound awesome! http://audentity.com.



‘Cinema’
We made this TVC as part of a wider promotional campaign to win free cinema tickets in the UK.




︎
Agency: BSUR
Production: Not To Scale Amsterdam
Animators: Pierre&Bertrand
Sound: Audentity


‘Pork Juice’ Peperami continues its quest to fight the ‘wussification’ of men. Yoga-soja-lattes, broccoli beard grooming, cucumber eyecare... society is stripping men of their masculinity. 
To break this vicious circle of wussification, we developed our own detox diet. We invited everyone to ditch the veggie bar and suck through a straw the tantalising taste that is - Pork Juice. The new drink contains all your superfoods such as beetroot, hazelnuts, black truffle and alfalfa sprouts, all drowned in liquidised Peperami.